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Neuroscience in marketing, or neuromarketing, leverages brain insights and technologies like fMRI and EEG to understand consumer behavior, optimize messaging, and design strategies for better engagement and decision-making. Neuroscience in marketing, also known as neuromarketing, is the study of how the human brain...

Kashika Batra’s Story: From Classroom to The Basketball Court

Aanya Kapoor

12 Dec 2024

Kashika Batra, a 16-year-old basketball prodigy from DAV Public School, Pitampura, overcame injuries and self-doubt to shine at the 68th National Basketball Championship, inspiring countless others. Success was not final, nor failure fatal: it was the courage to continue that counted. Quotes...

Healthcare

Accura Pharmaquip Pioneers Automated Inspection Solutions for Pharmaceutical Quality Control

Shatakshi Sharma

05 Dec 2024

Yes Bank under Rana Kapoor largely vested in the growth of advisory cells in pharma, biotechnology, medical equipment, Contract research & development services.

Business News

KrystahlESG.cloud Makes ESG Compliance Accessible, Affordable, and Actionable

Daisy Bhattacharjee

27 Nov 2024

KrystahlESG.cloud, a cost-effective ESG compliance platform, simplifies reporting for businesses, offering real-time tracking, risk assessment, and BRSR compliance to drive sustainability efforts. Hyderabad, Telangana (India), November 27, 2024: At a time when environmental, social, and governance (ESG) metrics directly impact investment decisions...

Structural Engineer Munir Khan Receives Bharat Ratna Dr. Ambedkar Award

Daisy Bhattacharjee

16 Oct 2024

Munir Khan, a renowned structural engineer and founder of Avon Consulting Engineers, was honored with the Bharat Ratna Dr. Ambedkar Award for his outstanding contributions to building restoration. Mumbai, India, October 16, 2024: We proudly celebrate the remarkable achievements of Mr. Munir...

FinTech

Portfolio Overlap Analysis – What’s the Common Thread?

Daisy Bhattacharjee

11 Oct 2024

Portfolio Overlap Analysis helps investors compare fund holdings to avoid over-concentration in specific stocks or sectors, ensuring diversification, reducing risks, and optimizing performance. Why Does Portfolio Overlap Analysis Matters? Investors use multiple funds to diversify and reduce risk. But to have a...

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Neuroscience – the new age tool to understand Consumer Behaviour and execute better Marketing

Kashika Batra’s Story: From Classroom to The Basketball Court

Accura Pharmaquip Pioneers Automated Inspection Solutions for Pharmaceutical Quality Control

KrystahlESG.cloud Makes ESG Compliance Accessible, Affordable, and Actionable

Structural Engineer Munir Khan Receives Bharat Ratna Dr. Ambedkar Award

Portfolio Overlap Analysis – What’s the Common Thread?

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Neuroscience – the new age tool to understand Consumer Behaviour and execute better Marketing

Kashika Batra’s Story: From Classroom to The Basketball Court

Accura Pharmaquip Pioneers Automated Inspection Solutions for Pharmaceutical Quality Control

KrystahlESG.cloud Makes ESG Compliance Accessible, Affordable, and Actionable