Serial entrepreneur “Aprameya Radhakrishna” is the co-founder and CEO of Koo, an Indian social networking and microblogging app, commonly referred to as the Indian Twitter. He has made investments in 35 firms in India as an angel investor.
We’re sure everyone will agree that we all want to express or communicate our thoughts, ideas, and opinions. The majority of you might be aware that several countries have created microblogging sites to satisfy this demand. What do you guys believe these websites offer their users? Do they allow you to interact with people all over the world and share your inner thoughts with a wider audience, or do they limit you from sharing your inner thoughts? Yes, it solely serves this purpose of connecting people all over the world. These websites allow you to reach a larger audience with your thoughts.
However, can they match the sense of satisfaction you usually feel while speaking in real or in person with anyone in your own language? No, it cannot be compared to that, and that is what “apna desi Twitter,” or Koo App, would accomplish for you. In the Indian language, Koo speaks for India. And a lot of you will recognise the person responsible for this Indian notion! Koo was started by a person who always desired to be his own boss. Read this article to learn more about the self-made boss, “Aprameya Radhakrishna Koo Founder.”
Koo’s co-founder and CEO, Aprameya Radhakrishna
Serial entrepreneur “Aprameya Radhakrishna” is the co-founder and CEO of the Indian social networking and microblogging app “Koo“, commonly referred to as the Indian Twitter. He has made investments in 35 firms in India as an angel investor.
Together with Raghunandan, he founded TaxiForSure, which OLA purchased for $200 million in 2015. In 2017, Aprameya and partner Mayank Bidawat created their second business, “Vokal,” a user-generated content hub for Indian languages. After that, he realised there wasn’t much content available in regional Indian languages because most social media platforms prioritise English and are designed largely for English users living in urban areas. As a result, he came up with the concept for Koo, a global microblogging platform that enables Indians to interact and engage with their respective language and culture communities. Currently, 15 million people utilize Aprameya Radhakrishna’s Koo App.
On a mission to unite Indians by utilising their own languages
While developing his first product, Vokal, a Q&A platform for native language speakers, the idea for Koo initially entered his head. Many Vokal users indicate a strong desire to share their own ideas in addition to providing answers to the questions. At that point, he understood that there was a seemingly limitless opportunity for self-expression online, especially in one’s own native language.
The ability to express oneself in his/her own language has genuinely an amazing power, especially in a country like India where more than 90% of the population speaks and thinks in a regional language. He then made the decision to research the existing sites and discovered that there is limited content available in Indian languages because most social media platforms prioritise English and are designed primarily for English-speaking users living in urban areas. In terms of the Indian language, he realised there weren’t many opportunities like this. He discovered that although native speakers also have a strong desire to interact and create content, they are often removed from the core online experiences because most platforms are built with English in mind.
Launched Koo in March 2020
As a result, he began creating Koo as a multinational microblogging platform, enabling Indians to connect with their language and cultural communities and express themselves in their mother tongue. Beginning in December 2019, Aprameya Radhakrishna introduced Koo in March 2020. At the launch, Koo received a tremendous response that increased his confidence as a co-founder and finally inspired him to add Hindi to the platform in the succeeding few months.
Koo – Built to Empower Internet Users in India
Aprameya Radhakrishna’s Koo, a microblogging platform that was introduced in March 2020 with the goal of enabling internet users to express themselves online in their native tongue, quickly became popular in India. With over 30 million downloads to date and rising, the platform is now riding the recent wave of massive mobile phone usage and widespread Internet connectivity in India. Koo allows individuals outside the English-speaking community a voice online in a country with over one billion residents who speak over 22 official languages.
Users are invited to visit Koo to express their ideas and opinions in the language of their choice, interact with different language communities, and remember significant events that are happening locally, domestically, and worldwide.
Koo supports the wider segment of Society
One of the most distinctive social products Koo promotes is connectivity while supporting every member of society. Furthermore, it is a potent platform, with some of the most well-known figures in the nation using it on a daily basis. Aprameya Radhakrishna and his team aim to connect every Indian through the regional Indian languages using Koo App and help people who do not speak English in expressing their freedom of speech.